Here’s Why Your Company Needs Logistics Management Services to Reach Its Full Potential
Owning a business can be a challenge, and figuring out the most effective way to market and distribute your products can be a long-term process if you’re doing it alone. Fortunately, companies have the option to seek logistics management services so they can focus on more important things while the dirty work is done for them.
Logistics management services can handle almost every aspect of your marketing supply chain, from producing quality marketing materials to delivering products sold online. Ecommerce sales will reach nearly $500 billion by 2018, and you need to get a piece of this burgeoning market. Here are just three of the many benefits you can reap by seeking comprehensive logistics management services:
- Literature production and distribution. There is no better way to ramp up sales than with a great marketing strategy, and many businesses don’t have the time or resources to produce their own marketing material. A third-party logistics company (3PL) can develop, produce, and deliver marketing materials of all types that will target consumers both offline and online. 3PL usage is experiencing rapid growth, expanding at a rate of 12 to 15% annually, and the marketing literature services they provide is a major reason for this.
- Ecommerce order fulfillment services. There’s never been a better time to invest more into your ecommerce operation, and online sales have been through the roof for the past several years. Through custom branding, multi-channel retailing, and shipping services, a 3PL can handle every aspect of your ecommerce sales to ensure your customers get the best service possible. You can’t afford to miss out on the enormous ecommerce market of today, and it’s tough to take advantage of this customer base without the help of logistics management services.
- Warehousing logistics. Perhaps the most underrated service provided by 3PLs is warehousing, particularly for companies that sell foods and beverages. Warehouse logistics services can enable you to store your products at optimum temperatures to preserve quality and ship them at the drop of a hat. Also, these warehouses are in highly-secured areas so you know your goods are safe at all times.
Approximately 80% of the online population has purchased something using the internet, and another 50% of the online population have purchased more than once. You cannot afford to miss out on these online sales, and logistics management services can help you with this and a whole lot more. Find a great 3PL and take your company to the next level.